One of the best ways to let potential clients know about you and how you can help them is through an introductory video prominently displayed on your site. A few years ago hardly any websites had video; in part due to the size video files and how long it would take to download them. Now that most people have high speed broadband access to the internet - as long as your video is an appropriate size - it will load quickly while the visitor is on your website.
The other reason attorney websites were slow to adapt is that lawyers, especially those who had already been practicing for some time, are generally not on the cutting edge of technology. Today, many lawyers' websites have video; realistically, you need one just to keep up with your competition. However, not all videos are created equal - a poorly done video may turn away potential clients rather than pull them in. On the other hand, having a professional, informative video with a strong call to action, allows you to really stand out among your competitors.
While some attorneys prefer generic videos about a general legal problem, or images of the courthouse, etc., we recommend you put yourself in your video. As you know, first impressions are very important - your video gives you the opportunity to present yourself in the best light possible. Stand out with a personalized video letting potential clients know about your law firm and what you are able to do for them.
Professional Video Services
We offer numerous services to get video on your website.
Video filming - While it is easiest for most lawyers to provide us with video they already filmed, we do offer packages to film video for you.
Video editing - We can properly size your video, edit it, add text and watermarks, and otherwise best get across the message you want.
Video player integration - We have software available to provide flexibility in your video options. You can have just one video per page, or you can have a playlist. Also, you can have the video automatically play when the visitor comes to your website, or you can present an image and wait for the user to click on the play button.
Video distribution - Besides having the video on your website, it is usually a good idea to promote the video, with relevant information on other sites such as youtube.
Generally, our video packages are offered as part as our webpage packages. Give us a call to see how we can help your website stand out with video.